Browsing by Author "Matouk, Fatma Zohra"

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    Towards a framework, for adapting information and communication technologies to enterprise providers, to promote their products
    (2015-05-19) Mellah, Hakima; Matouk, Fatma Zohra
    The present work emphasizes three representative aspects of ICT such as the media, modalities and modes, and meet the following requirements: -Understanding how product suppliers, also considered as companies business managers, adapt to ICT -Integrating user preferences in choosing the proper interaction mode -Showing the social networks effect in promoting products to assure best sells -Proposing a solution that supports the way in which ICT will be pretty well used to represent and express the user's need -Projecting or specifying the proposed solution to the Arab world -Presenting a case of actual study, limited to one job category