The present work emphasizes three representative aspects of ICT such as the media, modalities and modes, and meet the following requirements:
-Understanding how product suppliers, also considered as companies business managers, adapt to ICT
-Integrating user preferences in choosing the proper interaction mode
-Showing the social networks effect in promoting products to assure best sells
-Proposing a solution that supports the way in which ICT will be pretty well used to represent and express the user's need
-Projecting or specifying the proposed solution to the Arab world
-Presenting a case of actual study, limited to one job category
